Know where you stand in the SERPs

When you are working closely with your online marketing agency in London, you will know how they are engrossed in offering the best to your SEO thing. Whether it is local, national or international level, SEO plays a significant role in improving you overall online marketing in London. Everything is related to the search engine results page. When you are able to do your digital marketing correctly, you will automatically see your website coming at the first search results page. 

To achieve this, you need to perform SEO rank checking and when you do that, you can gather insights such as: 

1. SERP position – this will tell you where you land with the targeted set of keywords, and which of your keywords are offering you good ranks on the SERP page. When you know this, you can define a better strategy for your online marketing in London. 

2. Competitive Landscape – While you want to improve your online stand, you must also know what your competitors are doing. There are websites that are outranking you in the SERP, so find them out, see what they are doing, and improve yourself. 

3. Immediate opportunities – With this approach, you find out which keywords are in striking distance of a top position in search. It is easier for SEO to move a keyword from page 2 to page 1 than to move a keyword from page 10 to page 1. 

4. High volume opportunities – The effort will always give you results and you will find which keywords when paired with the search volume research, offer the most upside when optimized for top SERP ranking. 

Talk to us and we can explain you better. 

Ken S. Adams is the author of this article. For more information about online marketing agency in London, online marketing in London please visit the website.